JETBLUE FLYER'S COLLECTION -The Brief
JetBlue offers the best coach has to offer.
DIGITAL & STUNT
This campaign showcases items to help you get through a flight with the “other guys”. Playing off the cheesy and ridiculous skymall, this campaign included a Facebook magazine of the products, a real storefront in NYC’s Meatpacking district, and hard-copy magazines given out to people by men in black couch limos. Received a ONE SHOW Merit Award and recognition on CNN and ADWEEK.
